The Roaring Twenties Fashion Editorial

This week was filled with creativity! I got to put together this fun 1920's inspired editorial with an amazing team : stylist Kathleen Osland, makeup artist Melanie Rose and NEXT Canada new face Gemma, who was perfect for the shoot. Take a look at some behind the scenes photos taken by my wonderful assistant Anastasija Smirnova and keep your eyes open for the editorial coming out very soon. :)

Knight & Taylor Look Book Shoot - Behind the Scenes

This weekend I got to shoot GTA based fashion designers Knight & Taylor's new line, coming out in 2015. It was a pleasure shooting with these talented guys, and the whole team was a blast to work with! A huge thanks to Ed Tse for taking these awesome behind the scenes shots!

What do I do when I am not shooting?

What do I do on days when I am not shooting? A lot of people have this impression that a photographer's job is to snap photos all the time. This is far from the reality. For example, I can spend twice as much time in front of the computer, editing and finalizing the final photos from a photo shoot, after the shoot itself. And there’s also the pre-production of the shoot (meetings with client, location scouting, getting a team on board and meeting with them, preparing the details of the day etc). A lot of elements are included in a photo shoot, so it far more than just a shooting day!

Also, professional photographers are business owners before anything else. This means there is a lot of tasks that are more business related than photography related that every photographer has to do every day. Answering emails, dealing with the bookkeeping and finances (my favourite), working on advertisements, promotion and marketing of the business, as well as maintaining a social media presence - which is VERY time consuming - are all important duties that a photographer has to do.

The chart below, created by ISPWP, really shows how a professional photographer spends his/her time. ;)